Communicating the Message (Action) - 4 of 5

I've recently broken this cardinal rule when trying to write this blog: Action!

Where do I start? What do I emphasize? How can I make it helpful? It's taken me forever to start this one.

Planning is only half the fun in communication. The other half is seeing messages take flight and generate influence, hopefully for the greater good.

I had the recent privilege of working alongside a friend and client, Eleatta Diver, as she did a "graphic recording" for a regional health summit. Her doodles were not only helpful and a work of art in the making, as they unfolded throughout the day, they emphasized all the activity surrounding the discussion. (Follow the transformation from doodle to painting here.)

What they came away with at the end of the summit? Ideas. Ideas should lead to a strategic plan. A strategic plan should lead to strategic action.

My favorite phrase in the whole thing (lower left of the photo): "We must move from passive concern to strategic action."

How are you taking the risk, taking the leap and moving your fantastic communications plan into action?